Phil Armstrong


Through out a diverse career in public affairs, corporate communications, and advertising, Phil has earned a national reputation as a counselor and strategist on reputation and issue management, brand strategy, crisis communications and political advocacy.

Phil has deep, hands-on expertise devising and leading integrated campaigns around the world. He has represented companies from multiple categories, including financial services, technology, consumer packaged goods, automotive, telecommunications, energy and the environment, health care and airlines.

His clients have included Mercedes-Benz, Becton Dickinson, Allstate, DuPont, UPS, Northrop Grumman, Unilever, Kia Motors and Pfizer; many trade associations, including the Alliance of Automobile Manufacturers and the Information Technology Industry Council; multiple NGOs; and several federal government agencies.

Phil consults with clients facing reputational challenges including labor-management disputes, product recalls, on-site incidents, law enforcement actions, environmental incidents, and civil disobedience. He works with law firms on civil and criminal litigation matters, government investigations, bankruptcies and restructuring, and has designed crisis communications contingency protocols and models for companies and NGOs.

Currently based in Potomac’s New York office, Phil spent more than two decades of his career in Washington, and has managed political and policy communications programs for corporate, trade association and NGO clients on legislative, regulatory and international trade issues. He has been a registered lobbyist, political consultant and government official.

Phil has been an agency leader and executive for more than 30 years. He was previously COO for Zeno Group, a Daniel J. Edelman company, based in New York. Prior to Zeno Phil was EVP at Euro RSCG, a global communications company; managing partner at Earle Palmer Brown, a national advertising agency; and senior vice president of Hill and Knowlton.

Phil started his career in politics and served as a political appointee in the Department of Defense as a speechwriter, and as deputy assistant secretary for public affairs for the Department of Education.

Phil received a Bachelor of Science degree from the School of Journalism at the University of Iowa. He has been a guest lecturer at the American University School of Public Affairs and a member of the Counselors Academy of the Public Relations Society of America. He has received numerous professional awards for his campaigns, including the Silver Anvil from PRSA and the Gold Sabre from the Holmes Report.

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